Sponsored by the Global underwear trading network of the "Hundred Counties business roadshows", it was carried out one by one fiery in 107 counties of the Henan Province a few days ago. The Global underwear trading network joint thousands of member companies and joined local high-quality businesses, combined with each other online and offline for wholesale apparel, including underwear wholesalers and retailers in Henan, it created a professional orders to promote trade between buyers and sellers achieve on-site.

Just the past six months, the Hundred Counties roadshows has a perfect ending in Yongcheng station and Changyuanstation, the live trading was very hot, and many businesses have been blown away. In the July, The promotion of Global underwear trading network will take place in Ruzhou, Hua County, Luyi three stations one by one, it will ignited wholesale underwear ordering in the next round boom!

Of the year in June, July and August are the most tough time for underwear wholesalers, because the underwear market operates dismally, has very few customers and no place to sell goods stacked. The Global underwear trading network launched Hundred Counties roadshows, there is no doubt that it is a good result for the entire underwear market and it also has brought a boil for Henan underwear market.

The businesses for joining Hundred Counties roadshows received a lot in it. Using Changyuan station as an example, the retailers and wholesalers face to face made a discussion on the characteristics of products and talked quite well at the meeting of the "buyers and sellers negotiate deals" link. Many businesses will go directly to court member service area, open global underwear trading network, register members and live trading. Tens of thousands of transactions in just a few hours produce, so the scene of merchants delights. In Changyuan station's meeting, a number of underwear wholesalers and retailers signed a long-term cooperation agreement.

To the meeting of a underwear company owners excitedly told field staff: "before attending the conference, and did not expect so much turnover, but also did not expect this season to have so many retailers to order their products, I hope that the next station, we can also selected. "

According to the global underwear trading network responsible person, on July 11, Hundred Counties roadshow will arrive next station Ruzhou. The global underwear trading network attracting a large number of high-quality underwear business concern with their good reputation and numerous members of corporate clients, in the field of underwear promotion conference, it will allow buyers and sellers face transaction and will add more items, such as clothing accessories, break underwear sales season dilemma.

Reporters recently learned that the domestic market sales of children's clothing rose from five years ago less than 50 billion Yuan to nearly 100 billion Yuan, the one hundred billion Yuan cake attracted many brands to accelerate into the children's clothing market. Gucci, Burberry, Dior, Stella McCartneyi and other luxury brands also enter the children's clothing market this year and they have also launched clothing, lingerie, clothing accessories and other products. In addition to these big brands, online children's clothing market has become more fiery. Recently, Lynx officially announced the launch of "Baby Plan", the first plan joint 400 child development series branding of goods and services.

Children’s consumption is not cool

China is now nearly 300 million for the number of children aged 0 to 14, the vast populations have brought a massive demand to infant clothing market .Plus 80 or even 90 mothers became the main consumer groups, the consumption into high is the phenomenon of the generation of my mother.

Many batches of imported children's products were not qualified. "The infant child economy" also rose sharply. The national bureau of statistics released the children's clothing industry, 2012-2015 report which has showed that children's clothing industry output value of annual made a growth rate of 25% to 30%. However, the Chinese infant clothing market size reached 34.8 billion Yuan in 2010 ,in the coming years, with Chinese children’s population continues to grow, the infant clothing market will continue to maintain a strong momentum of development, by 2015, the capacity of Chinese infant clothing cotton Commodities and commodity market will reach 227.98 billion Yuan.

Although the luxury goods industry delivered a "cool" message, the global high-end consumer groups on their own children's budget did not shrank, which makes more and more big-name fashion brands start targeting children's clothingand children's products this particular market. In Beijing, Shanghai's high-end department stores, the luxury children's clothing counter is very eye-catching. Especially during the holiday season, the luxury goods sales of children's clothing will usher in a small climax. Viewing the current luxury group earnings, children's clothing accounted for only a small part of the Group's revenue, but as " beautiful mother “give birth to the fashion children economy, the area of luxury children's clothing will have more obvious growth in the future.

Western-worship psychological hidden hazards



There is no doubt that International children's clothing brands increased the children's clothing market competition. the domestic children’s clothing brand Annil manager Cao Zhang expressed, international brands, luxury brands’s settlement illustrated children's clothing industry have a excellent future, everyone wants to share this area; at the same time, this also shows that the domestic children's clothing market threshold is low; while less well-known brands and a little has done much good, this is the domestic children's clothing market problems. Seemingly simple, seemingly low threshold, the actual demand is high, because it involves the whole inside of children's clothing quality requirements, technical capabilities, children's clothing testing standards and overall competitiveness. Fashion magazine editor Zhenyu thinks that "security" is the competing key point of the major brands ,in formaldehyde, azo, PH value and other indicators of items, some foreign companies is difficult to meet the state's Class A standards. Therefore, these enlighten that China should strengthen its efforts to regulate the market for children's clothing, so that children's development has entered a good period of development.

2013 is a challenging year for the apparel industry - domestic sales are sluggish, and foreign wars are intense. Large number of domestic enterprises inventory backlog and difficult to sell. Foreign brands also use many ways to seize the market. Despite fierce fighting, it also allows many companies to re-examine the market and locates the new direction of development.

Children's clothing market is full of potential, designers may be in great demand

Children's clothing industry is one of the industries to be optimistic .According to the survey, China's current number of children who aged 0-4 years are nearly 300 million, it can be described as a potentially huge consumer groups. In the National Bureau of Statistics released the “the children's clothing Industry report 2012-2015," said the children's clothing industry will maintain the growth rate of 25% to 30%. Such a good development prospect, it will attract a lot of clothing brands to share. Like 361 °, LiNing and some other sportswear brand ,they have officially started to engage children's apparel market, also, Semir, seven wolves, H & M, ZARA, Uniqlo and other brands have also joined the fray. At the same time, the clothing accessories also have great development in the market.

The development of the industry is bound to drive the demand for talent. According to the Network of excellence associated network of excellence of its apparel statistics show that the half of 2013, the recruitment needs of children's clothing designers is almost equal to last year, but I believe it will take the heat with the children's clothing market in the future, the demand for children's clothing designer is also bullish.

Clothing ChinaHR career guidance experts say that although children's clothing market has great development potential, there may also be potential competition because of this. And in order to gain a position in the children's clothing market, avoid the product backlog again and a vicious cycle of poor sales, we need to use designer on the assurance of fashion trends to design a new children's clothing products to meet the market needs.

Children's clothing quality is a problem, the inspection personnel need to check it

Although the children's clothing market has great development potential, there are also many problems. Recently, the well-known infant child supplies company which Enphants was broke quality problem, children’s clothing jeans, Casey Long Tank Dress and the other commodities were checked out of inferior quality. And some companies such as H&M, ARMANI, and ZARA are also on the list, subsequently diagnosed children's clothing quality problem such as formaldehyde to exceed bid, PH is unqualified. Children’s clothing safety problems become the topic that children's parents are most concerned about in a time.

Clothing ChinaHR career guidance experts say, the country is relatively light punishment for the violation of the children's clothing enterprises now, it is not caused by children's clothing company's attention. But the products which quality is not qualified are into the market, it will harm the child's physical .This requires the inspection personnel of enterprises checks carefully, in strict accordance with quality standard test children's products. Not only can help parents rest assured shopping, but also help enterprises to avoid the property caused by defective and the loss of brand reputation.

The Asia biggest exhibition of the shoes, leather material and the industrial equipment has been held in Guangzhou successfully. It is an Asian exhibition which could affect the Asian market.

2013 is a year that the entire economics are recovering slowly and steadily. With an atmosphere of the expectable future, the scale of this exhibition was larger than ever before. Facing the increasing labor cost and raw material cost, the industry was still holding a view of the promising future of this field.

The 23rd Shoes and Leather exhibition in Guangzhou had 985 exhibitors from Bengal, Brazil, Egypt, France, German, India, Indonesia, Italy, Japan, Korea, Mexico, Poland, Spain, America, Turkey and etc.. This exhibition had attracted women shoes wholesale and retailers to participate in it.

New equipments, new materials, new stylish leather handbag were everywhere in the show halls. Equipment suppliers, wallet manufacturer, raw material wholesales and so on were looking for new business partners.

This exhibition presented to visitors with a wide range of products which was including shoes manufacturing machines, raw leather material, shoes products, suit cases and various. Besides, many chambers of commerce have come to exhibit this expo. Almost the every product in the manufacturing chain had been placed in the showing room.

Design was another spotlight of this exhibition. It was also the host of the 2013 International Shoes Design Contest. This global wide contest was organized by the CIFA and 11 countries. It was to encourage the design and the innovation of the field. In addition, it was to develop more talent to devote into shoes design which would be able to add the extra value in the shoes and to attract more buyers to choose their products. The works of winner would be showed in the Fashion Alias in the showing hall. The Fashion Alias was a place for designers and exhibitors to show their masterpieces. There was developed artificial and real leather dyed with brand new techniques, newly released accessories and good and unique designed shoes. Besides, there were some lectures and conferences hosted by fashion industry specialists. Visitors and exhibitors had a chance to exchange information and to discuss their viewpoints of this industry. It was a great opportunity to meet new business partners and to know about the trend. Furthermore, manufacturers and buyers could learn more and to do a better preparation for the next challenge in this field.

Referring to the record, there were more than 37,250 people come to visit this exhibition during the three days of its opening.  

Wigs industry has carried out its global plan. They rearranged the manufacturing plant and reset the market objectives in order to achieve a better goal and gain a better profit. The adjustment would let those enterprises go through the economic crisis more safely.

Most of the domestic enterprises, especially the exporting one, have suffered from the bad economic circumstances. However, there was an exception. The synthetic wigs industry is totally globalized. The materials are mainly bought from India, and the manufacturing facilities are built mostly in Bengal, Indonesia, Philippine and Cambodia which are also the new manufacturing center of women jeans and sport wears nowadays. Then, more than 80% of the final product would be delivered to Europe, American and Africa. The globalization is the Neverland of the trading field.

At the very beginning of this industry, it was absolutely an exporting business in China. Asian people’s hair is born with nice quality which is one the main reason that the wigs are made to export. Besides, the traditional idea in Asian minds is with nothing about the wig. That leads to a misunderstanding of the wigs are created to cover the lipsotrichia. More than 80% of the wigs produced in China have been exported to foreign countries. In 2011, the export amount of wigs was US$2.32 billion while the domestic sale amount was about CNY￥2 billion. The big head of the industry in China would rather to focus on foreign markets than the domestic. Some of them even close their domestic trade department to invest more in the foreign market which might be the gold mine.

The early strategy adjustment helped the whole industry to avoid from the unexpected trading circumstances. 

The strategy is set high for the western market, which is to focus on developed countries like Europe and America. The products for these countries are with extremely high quality and at high price. In the other hand, the products delivered to Africa are not as good as them. As the Africa market is set to be a low end market, manufacturers develop two lines to separate the goods which are to maintain the brand in the developed countries.

To explore a bigger market, it is important to solve the problems brought by the negative trading scenario. The globalization is a sound solution to take the industry to a better future, as long as the enterprises are ready to aim at the higher and bigger goals.

Gold and silver are the symbol of fortune in China for centuries. Silver is with an enormous cultural background which is also the significant of elegance. In these recent years, silver accessories industry has grown rapidly which is due to the fast rising economics. Refereeing to an official data report, the sale amount has raised by 44%. This fierce development is the sign of the new golden age of silver accessories. The silver pendant market is with a good future in China. Besides, with the new fashion trend, it would be popular among the entire planet.

With the development of the whole society, people care of their personal image more. It has become a common acknowledge that wearing suitable accessories would make a great difference on personal image. Besides, gold accessories and diamonds are popular. But comparing with them, silver one very beautiful and delightful. Silver pendantis special for its elegance and mystery. It is a jewelry enable to be impressive, as well as to show one’s characteristics. Silver accessory goes well this elegant leather handbag, which could become the spotlight of an occasion. There are various silver jewelries in a single shop, a new fashion one would be welcomed by young people. It could even be perfectly match a modeling with synthetic wigs.

In Asia area, there are about 38% of people in Singapore own their silver stuff while there are just 1.8% of people in China have silver accessories. According to this information, it is reasonable to forecast that in the next few years, silver accessories market is promising and of great potential. It is predicted that by the year of 2015, China would become the largest market in the industry.

In addition, the global gold price and the silver price are unstable recently. However, the silver accessory price is still regardless of the silver price is getting lower. As the silver accessory is not sale by gram but by pieces. It is the main reason why the silver accessory price stands still. A piece of silver accessory is valued by the cost of material and workmanship. As the workmanship is the core part of the cost, the price of the silver material would deeply affect on the silver jewelers.

An analyzer said the silver market follows closely to the gold market. Also, the risk of silver investment is much higher than the gold investment. Therefore, the silver is better to be the accessory to dress up than for investment. 

Silver ornaments are no longer the ancient ornaments in people’s minds recently. Its style and technique is changed with adding fashion elements. And its sale amount is rising. There are more and more counters for silver accessories in the market. It is magical that it has become a new fashion in a short time. To carry it perfectly, it is essential to stick to personal style and follow the fashion trend.

It is found out that people would get question when selecting silver accessories. Also, it is a big problem on how to maintain it in good condition. There are some tips for consumers by specialists.

Silver ornament is a fashion item nowadays. It is of great difference comparing with other ornament. Various styles and shapes would make great impressions. Silver pendant, necklace, ring and brooch are all well designed and nicely match with even leisure clothing.

Silver ornament is not so expensive as gold ornament and platinum ornament. It is the main reason why it is popular among people. It is affordable for many. A salesman said, young consumers are the main target of silver ornament. Because of it is not expensive and would be a nicely gift after packing in a quality packing box. Besides, a consumer mentioned that gold accessory was too expensive for students. And silver one is acceptable and with good design which would be the major advantage.

When selecting silver ornaments, it is important to recognize the certificates. Although it is not expensive as gold one, it should be still carefully to identify whether it is genuine or sham which is the main confusion for consumers during purchasing. To notice the goods’ certificates, factory and style number are necessary which is the proof of its quality. Besides, the silver content should be steel sealed on its body like the mark of S925 and S990.

In addition, the producing technique and plating technique would affect greatly on the price. A piece of high class silver ornament is with outstanding workmanship. Fine workmanship is worthy. It is 70% higher in price than a normal one. A silver ornament produced by a normal technique is much cheaper than an excellent one in workmanship expense. Besides, an expensive one would meet the standards better.

Silver ornaments market is promising. There is a new fashion trend of jewelry in the market. An extraordinary silver ornament might be a key to entrance of the gold mine. 

Synthetic wig is quality and well-designed nowadays. And it is popular among people. When walking in a street, a nice hair cut you want to praise maybe turn out to be a wig actually. It was believed that wig is the cheap toy for youth. However, it is not truth any more.  

It has become a hot fashion item like the brand leather handbag in your closet.   

Recently, there was a synthetic wigs show in Shanghai. Colorful wigs collection called Party Queen was the highlight of the show. Besides, it has successfully sent a message to the world which is a wig no longer a dull, fake thing to put on your head. It looks so real and beautiful. These brand new synthetic wigs are even able to cover the alopecia problem effectively and perfectly.

As wig was in a wrong idea that it is designed for particular area and for young people to show off in nigh club, it has been in an embarrassing position for long. But, the fashion from western has changed its popularity completely. To set a pleasant hair is not easy because of the length, thickness and the curves cannot be changed immediately. Any treatments of the hair are temporary. The synthetic wig is the very thing you need. It is the advantage that you can change your hair style to match your dress, no matter you are dressing in formal suit or leisure clothing.

In addition, it is essential to pick a quality one. A synthetic wig with good workmanship is valuable. There is an easy way to inspect whether it is worthy. It is to put a synthetic wig into the water for few minutes. After getting wet, the heavier wig would be the better one.

Also, the net used for wrapping the hair should be concerned about. It is the key to wear the wig properly. A better net can wrap hair entirely, which may have a better effect. Besides, to check about the softness of it is important.

Last but not least, a human beneficial material is momentous. Health is always the most important thing. To dress up with a quality synthetic wig is a way to protect health. If the material is deleterious, it would have damage on human being.

As for maintaining, the synthetic wigs should be paid particularly attention of. It should be always stored on stuff like head, which is the best way to keep it in shape. Besides, it would be nice to wash it with common shampoo.